Special Sauce Agency approached me to help them create a new striking web presence for North America’s largest known uncut diamond – The Foxfire. I put together the site visuals, UX journey and brochure, with Special Sauce coding up the site and adding their unique flavour.
The Foxfire was found buried deep beneath a frozen lake, in the remote Diavik mines of Canada.
Named after the resplendent Northern Lights, which in Aboriginal myth illuminates the night sky like a brush of undulating fox tails, the Foxfire diamond is the rarest of its kind. At 187.63 carats, the two-billion-year-old stone is the largest known, uncut gem-quality diamond ever to be discovered in North America. With a unique luminosity, the Foxfire gives off a singular glow, appearing to actually emit light.
A miracle of nature.
More Projects
![Ziggy50](http://www.alistephens.co.uk/wp-content/uploads/2020/01/Ziggy50-3.jpg)
Ziggy 50th Anniversary
- Design
![RRT Images v1](http://www.alistephens.co.uk/wp-content/uploads/2022/08/RRT-Images-v1.jpg)
River Roding Trust
- Design
- Illustration
- Websites
![Inforgraphics-thumb-01](http://www.alistephens.co.uk/wp-content/uploads/2016/06/Inforgraphics-thumb-01.jpg)
Infographics
- Design
- Illustration
![Think & Do Climate Shop2](http://www.alistephens.co.uk/wp-content/uploads/2020/01/Think-Do-Climate-Shop2.jpg)
Think&DoShop
- Design
- Illustration
![Wild Cosmetics14](http://www.alistephens.co.uk/wp-content/uploads/2020/01/Wild-Cosmetics14.jpg)
Wild Cosmetics
- Design
- Packaging