Founders of Wild deodorant, Fred & Harry, approached me to bring life to their brand and help them launch in the UK. I crafted a Kickstarter page for Wild that saw them exceed the funding target. Alongside creating marketing materials for use on social media and an Investor Deck that is now helping them develop a new design using no plastic packaging in the future products through potential collaborations.
A deodorant that smells great. It is also toxic free, vegan and 100% environmentally friendly.
The bathroom is ripe for disruption as consumers seek out more ethical, natural and sustainable brands and they are willing to pay a premium for the tailored experience offered by smaller more agile companies who understand what they actually want.
A business with sustainable and transparent practices at its core.